As an entrepreneur, you don’t have time to spend on making content and scrolling through social media. As your marketing team, we take the stress away from creating an online presence. You can focus on what matters the most, running your business!
“Mommies in the D has been using EGO Digital for about a year now for our social media needs. Ebony, Chris, and Emmanuel have been professional, personable, and super kind as we learn our way around the block as a new nonprofit! Very efficient and great to work with.”
“Chris and his team did great job driving visibility on my business pages! I loved the graphics they created and the content over all was very professionally done.”
“I love ❤️ working with this company. They are very professional and creative. They have taken my branding to the next level! Thanks team!”
The world of social media marketing can be confusing, but we’re here to simplify it. We’ve compiled answers to the most frequently asked questions we receive from clients.
While social media presence is crucial for all companies, each company will have different social media needs and strategies. For some, Facebook will be the best platform for business, while Instagram may be better for others. To determine which platform is best for your business, it is important to first determine your target audience and social media goals.
Social media falls in the brand awareness and consideration stage of the sales funnel. Social media platforms allow businesses to connect with their target audience and slowly but surely nudge them down the funnel with content and links to learn more.
By providing relevant information about products and services, engaging with their audience, and providing free trials or specials, businesses are able to nurture leads into buyers.
A digital marketing strategy is a plan of attack for your digital efforts. We start our strategies with goals and KPIs, then we decide which tactics will lead us to success.
Definitely. Though companies in many business categories continue to approach digital marketing with skepticism, avoiding digital marketing denies your business access to the media the majority of consumers turn to first and at all hours of the day.
A call to action (CTA) is a prompt that instructs the viewer to take a specific action. A call to action is typically written as a command, such as “Buy Now.” In digital marketing a CTA generally takes the form of a button or link.
The simple answer to this complex question is to create value. You need to identify and communicate a promise to your customers that resonates on an emotional level. Start with this question: How can we improve the lives of those we serve?
A digital marketing agency is a business (like us!) which assists other companies with their online marketing efforts. Agencies can be as involved as the client would like. For some of our clients we handle all digital projects but for others we only provide ideas and recommendations through consulting. Our goal is to be an extension of our clients’ teams, support internal marketing teams with specialized digital services.
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